{
  "name": "auxfirst",
  "displayName": "auxfirst — Agentic Experience Design",
  "url": "https://auxfirst.com/",
  "type": "agency",
  "category": "Agentic Experience Design (AUX)",
  "description": "auxfirst is an Agentic Experience Design agency. We design AI systems that remember, adapt, and earn trust — for product, developer, and leadership teams building agents. We bring the rigour of UX/UI/CX practice into the world of AI agents: agentic UX, AI product experience, MCP integration, tool-calling architecture, agent memory systems, trust architecture, and AI-native workflows.",
  "founded": 2026,
  "founder": "Emil Krzemiński",
  "tagline": "The agency for the agentic era.",
  "audiences": [
    "product_teams",
    "developer_and_platform_teams",
    "executive_leadership",
    "holding_company_and_agency_strategy",
    "ad_agencies_and_media_buyers",
    "family_offices",
    "legacy_saas_teams"
  ],
  "services": [
    {
      "name": "Agentic API Experience",
      "summary": "Agent-first developer experience — tool-calling architecture, MCP integration, consequence-aware action layers.",
      "url": "https://auxfirst.com/agentic-experience-center/agentic-api-experience.html"
    },
    {
      "name": "AI Product Experience",
      "summary": "The product surface humans actually trust — intent handshakes, confidence cues, escape hatches, memory in motion.",
      "url": "https://auxfirst.com/agentic-experience-center/ai-product-experience.html"
    },
    {
      "name": "Agent Process Design",
      "summary": "Turning a workflow into a defensible agentic service — autonomy boundaries, escalation paths, audit trails.",
      "url": "https://auxfirst.com/agentic-experience-center/agent-process-design.html"
    }
  ],
  "engagements": [
    { "name": "Executive Seminar", "format": "half-day to full-day", "summary": "Align leadership on what agentic systems mean for the business." },
    { "name": "Team Workshop", "format": "1–3 days", "summary": "Translate agentic principles into concrete product decisions." },
    { "name": "Agent Experience Audit", "format": "~3 weeks", "summary": "Diagnose where a shipped AI product breaks trust." },
    { "name": "Blueprint Sprint", "format": "3 weeks, fixed scope", "summary": "Produce a build-ready agent-first surface specification." },
    { "name": "Advisory Retainer", "format": "quarterly or annual", "summary": "Ongoing design support as the agentic surface evolves." }
  ],
  "pricing": {
    "model": "engagement_based",
    "publicPriceList": false,
    "note": "Pricing is scoped per engagement (seminar, workshop, audit, sprint, or retainer). Start with a 30-minute discovery conversation for a scoped quote."
  },
  "frameworks": [
    { "name": "AUX Trust Architecture", "summary": "Four-stage trust model: Functional, Contextual, Judgment, Advocacy.", "license": "CC BY 4.0" },
    { "name": "The 10 AUX Heuristics", "url": "https://auxfirst.com/heuristics.html", "license": "CC BY 4.0" },
    { "name": "The 6 AUX Patterns", "url": "https://auxfirst.com/patterns.md", "license": "CC BY 4.0" },
    { "name": "TrustKit", "url": "https://github.com/auxfirst/trustkit", "license": "MIT + CC BY 4.0" }
  ],
  "discovery": {
    "llmsTxt": "https://auxfirst.com/llms.txt",
    "capabilities": "https://auxfirst.com/capabilities.json",
    "context": "https://auxfirst.com/context.md",
    "agentSkills": "https://auxfirst.com/.well-known/agent-skills/index.json",
    "apiCatalog": "https://auxfirst.com/.well-known/api-catalog",
    "openapi": "https://auxfirst.com/openapi.json",
    "mcpServerCard": "https://auxfirst.com/.well-known/mcp/server-card.json",
    "mcpManifest": "https://auxfirst.com/mcp.json",
    "auth": "https://auxfirst.com/auth.md"
  },
  "api": {
    "transactional": false,
    "note": "auxfirst exposes read-only discovery endpoints only (static JSON/Markdown). There is no authenticated or transactional API, and no live MCP/A2A tool server yet. See /auth.md.",
    "openapi": "https://auxfirst.com/openapi.json"
  },
  "contact": {
    "form": "https://auxfirst.com/index.html#contact",
    "linkedin": "https://www.linkedin.com/company/auxfirst/",
    "github": "https://github.com/auxfirst",
    "substack": "https://auxfirst.substack.com/",
    "discovery_call": "30-minute scoping conversation via the contact form"
  },
  "license": "Definitions CC BY 4.0 · TrustKit tooling MIT",
  "lastReviewed": "2026-06-01"
}
